Job Title
Marketing Manager
Location
Home based with ability to travel
Type
Full Time
Who we are
Ignite Technology provides Strategic Portfolio Management, Agile, ECM and Automation Solutions across Europe Middle East & Africa.
With offices in the UK, Dubai, KSA, Czech Republic, Netherlands and Sweden, our dedicated team provide a breadth of services spanning consultancy, project implementation and support & training.
Everything we do is about enabling our customers to succeed by bringing the very best people, experience and innovation together.
We are excited to offer an opportunity to join our team at a pivotal point in the company’s recent growth.
This is a dynamic opportunity for a hands-on professional with a proven history of success creating, driving and executing B2B marketing programs for a fast growing, multi-channel organization.
Primary duties will include;
- Campaign management and employing analytics to drive improvement in lead generation and campaign management.
- Work with Head of Sales and Marketing.
- Develop campaigns that communicate value and differentiate products in the market.
- Sales enablement – communicate the intent of campaigns to the inside and outside sales teams.
- Monitor and analyse marketing program performance against lead targets and against past performance, and make and implement recommendations for optimization.
- Design and execute integrated marketing campaigns.
- Find successful new vehicles and new media, track and analyse campaign effectiveness and ROI.
- Develop strategies, programs, campaigns and key messaging to drive greater adoption among target prospects in key markets.
- Work very closely with Sales to ensure their marketing needs are met in supporting company objectives and revenue numbers.
What we are looking for
We are looking for a candidate with the following skills and experience;
- Hands-on professional with a proven history of success creating, driving and executing B2B marketing programs for a fast growing, multi-channel organisation.
- Experienced Enterprise B2B marketer, ideally within technology environment.
- A balanced background within a larger company, to bring structure and experience, but also experience of the fun and challenges of working within a smaller company.
- Hands-on experience with HubSpot or other marketing platforms.
- Skilled at building high-impact inbound campaigns.
- Building content strategy and plans to support brand and demand goals.
- Management of external agency suppliers to optimise impact and ensure they have what they need to succeed.
- Able to build an attribution model and demonstrate a deep ROI mindset against a defined budget.
- Paid-media campaign experience – in particular LinkedIn.
- Able to communicate Marketing concepts to a non-marketing audience to drive engagement and buy-in.
- Proven experience of a test and learn approach in driving effectiveness.
- Able to produce regular status reports, including progress to budget, qualified leads, conversion rates and pipeline details.
- Works well with the sales team, partners etc.
- Proficient user of IT Software, including CRM and Marketing Automation tools such as HubSpot, plus Microsoft Office suite, CRM/Project Management tools.
- Use data objectively to improve marketing reach.
- Able to produce regular status reports, including progress to budget, qualified leads, conversion rates and pipeline details.
- Languages: English is a must, but other Northern European languages would be an advantage.
In addition the ideal candidate will bring;
- A Passionate, professional attitude at all times.
- Excellent organisational skills with the ability to prioritise tasks, take initiative and work proactively with minimal supervision.
- The ability to perform to high standard whilst balancing the priorities and deadlines of multiple concurrent projects
- Strong relationship building skills.
- An analytical approach, with excellent attention to detail.
- An ambition and desire to grow successful career within Ignite Technology.
What you can expect from us
We pride ourselves on taking the development of our people seriously and are pleased to offer;
- Competitive salary depending on experience.
- 25 days Annual Leave (Not including Bank Holidays).
- Employer Pension contribution.
- Remote Working with Suitable IT Infrastructure & Equipment provided.
- Professional development allowance.
How to apply
To apply, send us your CV with covering letter outlining why you are a suitable match.
Email careers@ignite-tec.com.